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    webpresence
    Joined: Sep 22, 2004
    # Posts: 18

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    Posted: 2008-Oct-16 10:21
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    Hi all,

    We all know how effective Social Media Marketing (SMM) is for driving quality traffic to a site, we also know how beneficial it is to SEO efforts.

    As conscious internet marketers it is our job to recommend this medium to our clients.. but how can you offer clients a SMM service? Sure you can devise an appropriate SMM campaign strategy for them to follow but being realistic this will usually fall by the wayside and go nowhere! You could offer to manage the camapign but you don't have the industry knowledge to populate the blogs, forums & social networks.

    What is the best way to offer an effective SMM service to clients?

    Many thanks, Lee



    mj1256
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    Joined: Jun 05, 2006
    # Posts: 980

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    Posted: 2008-Oct-17 02:29
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    There is no way anyone person can have the specialty knowledge and skillset to handle every type and facet of a marketing campaign, social media, SEO, SEM, CPC, PPC, excetra. And even if a person had all the skillsets, they couldn't handle more than one clients campaign at a time.

    so, that leaves several options
    Hire an in house staff, or outsource each type of campaign to a specialty marketing company that is scalable and has the latest skillsets.

    I outsource as needed.


    [ Message was edited by: mj1256 10/16/2008 06:41 pm ]




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